This work is one of several videos that Bettina John’s Alter Ego designer Emilie Louise Schwartz-Floege has produced in the last years. All of them are published on Youtube but the persona prefers to use Twitter as her outlet. In this video she talks about the importance of choosing the right profile picture, a typical example of the persona’s character and energy. She represents the stereotype of a neurotic and intellectual designer. Her tweets are often complaints or rather extreme statements.
Her Twitter page: www.twitter.com/schwartz_floege